Cocktails are important to Teeling's drink strategy and the brand needed images of their premium serves that could be cropped for multiple formats. The locations needed to feel different enough to not look like the same place, but similar enough that the images could be used together with out clashing. We overcame these challenges by bringing in all the furniture & props and shooting it all in studio. Each image was meticulously planned during preproduction to ensure we had the composition we needed so each image could be cropped vertical or horizontal for each of that various needs. Detailed mocks were created
Various Promotional Materials
Final photo vs. Rough Mock ups